Fries

Chicken

Bacon

Description: The campaign of three ads from Casa&Video showing fatty foods floating in the form of expanded balloons to indicate its lightness when cooked in the Philco Air Fryer.

Caption: Air makes every food lighter

Credits:
Advertising Agency: Propeg, Rio de Janeiro, Brazil
Creative Director: Bernardo Cople
Ceo: Vitor Barros
Cco: Emerson Braga
Art Director: Bernardo Cople
Copywriter: João Resende
Cgi: Estúdio Ícone