Description: The ad looks to impart the tactile properties of “La Morena” peppers, however in an alternate way, with a realistic style and another tone for the brand and for the class as a rule.

Caption: None

Credits:
Advertising Agency: Birth Group, Puebla, Mexico
Advertising Agency: Birth Group
Creative General Director: Raúl Lizaola
Creative Directors: Jesús Fernández, Ángel Sánchez
Art Director: Rodrigo Aguilar
Ceo: Arturo Ortíz