Description: In this ad by KFC, Rudy, played by first star Sean Astin, still has ambitions of being a star in life — but instead of playing for Notre Dame, he now hopes to be the next Colonel Sanders. Just like the actual film, the story starts with Rudy being told that he can’t realize his dream, and the scapegoat sports hero determined that he’s going to evince everyone wrong. While icing up his shoulder in the locker room, Rudy tells his team, “I don’t care what anybody says, I’m making that chicken!” The clip ends with Rudy, dressed as Colonel Sanders in full football regalia, running on the field with KFC chicken bucket in hand.
Caption: Rudy II: He’s Colonel Sanders Now
Advertising Agency: Wieden + Kennedy, Portland, USA