Description: A creative take-off, tea leaves shaking a leg and infusing inside the T.O. orb, Cirque du Soleil performed submerged in authentic costumes meant for specific flavors – each one acting as the leaves, representing the soul and heart of the brewing process.

Caption: Revolution in flavor

Advertising Agency: Tribal Worldwide London / adam&eveDDB, UK
Agency contact: Dom O’Neill, Arpan Roychoudry
Executive Creative Director: Simon Poett
Director: Saam Farahmand
Copywriters / Art Directors: Sam Turk, Paul Robbins
Planner / CSU Director: David Golding
Designer: Scott Rushton
Media planner: Hélène Woods
Production company: Rouge Films
Producer: Maddy Easton