The New Audi S6

 

The New Audi S7

Description: Audi released this scary Jekyll and Hyde ad for their new S6 model. A storyteller is heard reading a section of the famous novel, evoking the thoughts that Mr Jekyll has when he changes into Mr Hyde. The ad says that for Audi drivers who want something new, something darker, the S6 is the car for them.

Caption: BUILT BY THE BOOK

Credits:
Advertising Agency: Romance, Paris, France
Executive Creative Director: Alexandre Hervé
AD: William Verdel, Sébastien Mertens
Copywriters: Philippe Pinel, Frédérick Lung
Business Director: Sébastien de Milleville
Account Manager: Sarah Holgado
Tv Prod: Corinne Persch, Laurie Delahayes
Production Company: Insurrection
Director: Alex Courtès
Sound Production: THE