Description: The campaign is designed to tell that the hypermarket Carrefour offers competitive prices so that no one has to lose sleep thinking about the expenditure. The ads accomplish their task by using receipts organized into different shapes representing feelings of anxiety, shock or doubt by looking at the final bill.
Caption: Don’t Let The Bill
Advertising Agency: Wunderman, Amman, Jordan
Creative Director: Fahid Ibrahim
CS Director: Ibrahim Tadrosanxiety
Account Handler: Saad Habaibeh