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Description: 101 Head grew out of the full-body feeling of a great song and shows the visceral connection between the listener and what is getting played on the station to the extent that a great song can get in your head so much that it becomes your head.

Caption: Rock 101

Credits:
Advertising Agency: Spring, Canada
Creative Director: Rob Schlyecher
Art Director: Jeremy Grice
Copywriter: Rob Schlyecher
Photographer: Christoph Prevost