Description: To celebrate the holidays, IGA — the Largest group of independent grocery stores in Quebec — partnered with Sid Lee to launch the short animated film titled Inseparable that revolves around on discovering new foods, the pleasure and significance of sharing, and sums up the spirit of Christmas.

Caption: Sharing is everything

Advertising Agency: Sid Lee, Canada
Executive Creative Director: Alex Bernier
Creative Director: Julie Desrochers
Creatives: Alexandre Béland, Alexis Caron-Côté
Account Services Director: Geneviève Boulanger
Account Director: Brian Feeny
Account Services Team: Judith Dupuis
Music supervision & Rerecord, Sound Post: Circonflex