Description: This ad for Mannerheim League for Child Welfare Southern District is looking for volunteers to befriend immigrant women as not accepting them poses problems for their children too to adapt and being accepted by the society. Although, this is just one way to build bridges.
Caption: Break the wall
Advertising Agency: MLL Uusimaa, Helsinki, Finland
Editor: Jani Karlsson
Client: Pia Metsähuone
Photographer: Tiina Nurmenniemi
Creative Director: Jukka Illikainen