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Description: A superb before(beautiful)-after(awful) campaign for UFit, a gym that wants its former members to re-join as most likely these members have gone back to unhealthy habits of eating and resting and needs to get fit again.

Caption: Comeback. Special rates for former members.

Credits:
Advertising Agency: Draftline MazAdvertising Agency: Interaction, San Jose, Costa Rica
Chief Creative Officer: Pablo Castillo
Creative Art Director: Rober Corrales