Description: The three ads highlight the fact that more Burger King restaurants have burned down than those of any other fast-food chain, as they only flame grill their burgers. This campaign showed actual photos of Burger King stores on fire, with firefighters tackling the situation. Restaurants in flames in Pennsylvania, Italy and Oregon and all appear in this print campaign.
Caption: Flame grilled since 1954.
Advertising Agency: David, Miami, USA
Chief Creative Officer / Founder: Anselmo Ramos
Creative Directors: Russell Dodson, Antony Kalathara
Associate Creative Directors: Jason Wolske, Danny Alvarez
Art Director: Curtis Caja
Design Director: Carlos Lange
Head of Global Production: Veronica Beach
Producer: Carlos Torres
Associate Producer: Marina Rodrigues
Strategy Director: Jon Carlaw