Description: An ad from El Sallab for its product wall porcelain tiles with wooden texture. Wounded woodpecker indicates that the bird mistook the wooden textured tiles for actual wood and ended up injuring its beak.

Caption: Available now wall porcelain tiles with wooden texture.

Credits:
Advertising Agency: FP7mccann
Creative Director: Mostafa Sherif
Associate Creative Director: Shady Allam
Managing Director: Amr El Kalaawy
General Manager: Sondos Effat