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Description: The campaign, consisting of four ads, shows hair with different cuts as foliage on a tree to send a clear message that the Lehning Shampoo is made from plants produce (herbal) and will enhance dense hair growth.
Caption: The most natural shampoo.
Credits:
Advertising Agency: Havas 360, Paris, France
Chief Executive Officer: Vincent Mayet
Creative Director: Thomas Derouault
Art Director: Alfred Pelamatti
Copywriter: Antoine Palle
Illustrator: Johnny Glover