Description: This ad campaign is for LG’s hom-bot square robot vacuum cleaner. The ads show to wipe out the dust not only from the floor but also from the mind; negative thoughts that come up by doing the household work all by herself.

Caption: Removes much more than dust.

Advertising Agency: JWT Tunis, Tunisia
Executive Creative Director: El Zoghlami Ahmed
Art Director: Ben Abdelghaffar Ahmed
Copywriters: Chlaika Montassar, Peter Smiley
3D Retoucher: Klibi Mehdi / BaniBani
Photographer: Snoussi Samy