Description: Use and throw plastic represents more prominent cleanliness however, delivers huge amounts of waste. Marevivo requests that the Italian Parliament make plastic cup and cutlery for the European ruling against inessential items.
Caption: Disposable plastic too is a virus that suffocates the planet.
Credits:
Advertising Agency: Metaphora, Rome, Italy
Creative Director: Arianna Astrella, Andrea Giovannone
Art Director: Andrea Giovannone
Copywriter: Arianna Astrella
Digital Artist: Pixelheads