Description: To boost Wimbledon’s recent film trailer ‘The Story Continues’, McCann London created this print ad packed full of activity with thoroughness and accuracy – to delight fans and followers and motivate a new generation through the remarkable Wimbledon story

This poster features tennis great – Martina Navratilova, – who is cleverly merged with historical news story of Berlin Wall Crumble (Martina’s hit collapsed the wall), blending era-defining moment of human endeavor.

Caption: Some stories live forever!

Advertising Agency: McCann, London, UK
Chief Creative Officers: Rob Doubal, Laurence Thomson
Creative Directors: Rob Webster, Alexei Berwitz
Senior Creatives: Matt Searle, Olly Wood
Business Director: Tommy Smith
Account Manager: Alice Lindsay
Project Director: Daniela Loccisano
Chief Strategy Officer: Theo Izzard-Brown
Planner: Emily Ellis
Head of Art: Dan Howarth
Designer: Matthew Thomas
Designer: Angelika Juszcyk
Head of Business Affairs: Molly Strasser